South Ayrshire (pop. 111,519) is a local government area in Scotland. It is a council area, the primary form of local government in Scotland. South Ayrshire lies in southwest Scotland along the east coast of the Firth of Clyde.
South Ayrshire’s chief town and administrative center is Ayr, which is also an important agricultural center. Other towns in South Ayrshire include Ballantrae, Girvan, Maybole, and Troon. Farming is the region’s leading economic activity. Other economic activities include fishing, forestry, heavy engineering, and manufacturing.
South Ayrshire is best known for its association with Scotland’s national poet Robert Burns. His birthplace in the village of Alloway is one of the area’s main attractions for visitors. Prestwick has an international airport, and the area also includes the world-class golf courses of Troon and Turnberry.